Dear Shareholders and Shareholder Representatives,

Welcome to the Virtual Annual General Meeting and voting system (AGM system) for the Annual General Meeting of Beiersdorf Aktiengesellschaft on April 1, 2021.

On the following pages, you can cast your votes on the agenda items that have been announced by submitting a postal vote or by granting a proxy and issuing instructions to the voting representative appointed by the Company (“voting representative”).

You can also use this system to submit questions to the company prior to the Annual General Meeting (until March 30, 2021, 24:00 hrs CEST) and also to submit inquires during the Annual General Meeting. Further, you can view the livestream (German/English) of the Annual General Meeting.

To use the AGM system, you require an admission card for the Annual General Meeting. You will receive this when you duly register for the Annual General Meeting with Beiersdorf Aktiengesellschaft at the following address, and submit special proof of your share ownership in Textform (written proof according to § 126b Bürgerliches Gesetzbuch (German Civil Code, BGB)) in German or English from your custodian bank, at the following address:

Beiersdorf Aktiengesellschaft
c/o HV AG
Jakob-Oswald-Str. 4
92289 Ursensollen, Germany

Fax: +49 40 4909-187603
E-Mail eintrittskarte@anmeldung-hv.de

Registrations for the Annual General Meeting must reach the Company by March 25, 2021 (24:00 hrs CET).

The proof of share ownership must refer to the beginning of March 11, 2021 (00:00 hrs CET, the record date), and must be received by the Company at the abovementioned address by the end of March 25, 2021 (24:00 hrs CET) at the latest if it was not already submitted at the time of registration.

If the AGM system is used to cast postal votes or to grant a proxy and issue instructions to the voting representative, such must have occured in full by no later than the end of voting at the virtual Annual General Meeting. If the AGM system is used to participate in the Annual General Meeting, voting is held on a real-time basis during the virtual Annual General Meeting after voting is opened by the meeting chairman.

Postal votes or proxies and instructions to the voting representative submitted via the AGM system can also be changed or revoked using this system up until the end of voting at the Annual General Meeting.

If, after fulfilling the participation criteria described, you receive more than one access card for which you wish to exercise your voting rights (by participating directly, by way of a postal vote or for which you wish to grant a proxy to the voting representative), you must repeat the process for each of your access cards.

Additional information on participating in the virtual Annual General Meeting, on postal voting and on granting proxies and issuing instructions to the voting representative can be found in the information sheet entitled “Information on participating in the virtual Annual General Meeting, on appointing a voting representative and on postal votes”, which will be sent to you together with the access card. The information sheet can also be viewed and printed online at www.Beiersdorf.com/annual-general-meeting.

Registration

Please enter the admission card number (six digits, without spaces) printed on your entry card and the printed access code (eight digits), then click on the >>Register<< button to continue the dialog.

Admission card number:
Access code:


As a guest please use your Access Card Number (five digits) from your mail invitation and your Access Code to gain access to the system.